Logo & Packaging

Buneyard: The right coffee at the right time

Project scope

Buneyard, a captivating coffee brand, provided us with the perfect canvas to explore the essence of coffee culture. Drawing inspiration from the coffee’s birthplace, Ethiopia, and the concept of “coffee on perfect timing”, we crafted a warm, modern, and sophisticated brand identity.

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Concept

We all have unique coffee habits and preferences. Whether it's a morning ritual or a social moment with friends, some can't function without a pre-work coffee, while others prefer a post-dinner cup. From earthy to chocolaty, dark to light roasts, our tastes vary, but one thing is sure - we all value quality.

We all understand coffee is an important piece in our daily lives and that is what unites us all.

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Buneyard is on a mission to make premium coffee accessible to all, connecting individuals with the finest brews from independent specialists. Their commitment extends to providing tailored services that align with each customer's cultural coffee rituals, personal preferences, and daily routines.

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Visual Identity

Buneyard’s logo is a strong wordmark that, just like a puzzle piece, draws and holds the eyes of those who see it.

The color palette, dominated by brown tones and rich greens, evokes the essence of coffee. The carefully crafted pattern tells the story of coffee at various scales, adding a unique touch to the brand. The typography is simple and modern, yet sophisticated, ensuring easy readability in any setting. It's a branding identity that captures the spirit of Buneyard and its coffee narrative.

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